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Optimise Your WordPress Like a Pro

The functionality of your WordPress site can be the make or break of your overall success. We have forcasted the trends for 2017, and now we are looking into how you can best optimise your page for success. If your page has a slow response for visitors, they could click off before even looking at your content. Website performance in this day and age is crucial, as everyone wants content and information at a click of a button. Ensure that your site is not only performing to the highest degree, but is ranked well and loading in the fastest time possible with these optimisation tips. You can have your WordPress running like a pro.

1. Host it the Right Way

Choosing the right hosting plan is the first step to optimising your WordPress site. Without a great hosting plan, you will lose out to another webpage providing similar information who has chosen a hosting plan that is highly efficient.

These performance service sites should tell you the exact response time that your server has, allowing you to understand which host provides you the best benefits, and response time, compared to competitors.

Do your research, and select a hosting plan that not only offers you these competitive response times, but one that pays attention to what your website needs.

2. Quick WordPress Themes

Sometimes, less is more. When it comes to your WordPress site take the time to evaluate what you need at the basis of your site, and work from there. Choose a site theme that compliments your work well, and isn’t overdoing it and adding unnecessary flare. Bad coding within a theme can be detrimental to your loading time and the overall to your optimisation. There are a range of factors that go into a great WordPress theme. A major factor that will influence the way your site performs is whether it is optimised towards both desktop and mobile device use. Major search engines respond positively to this, allowing your site to be found more favourable when searched for. Adaptive themes created to be used over different platforms also usually reduce page sixes as well, which is a bonus in optimisation and lag.

3. Use Only Necessary Plugins

Some of the biggest issues that can be caused through WordPress Pages is the unnecessary addition of multiple plugins. The addition of needless plugins could in turn lead your site to not function to the highest capacity, especially as it could decrease the response time of your we page.

Unfortunately, there are many plugins that are known to add problems within webpages. This could be because there were problems when the plugin was initially coded, or issues faced when updating the database of WordPress, and issues with external servers. CPU of the plugin could also have a varied effect on your WordPress page, so ensure that you check the amount of CPU needed to run a plugin.

4. Out with the Old

Spring cleaning does not need to wait until the season when it comes to cleaning your website. In the case of your website, the trash and unwanted elements of your page can increase the data space being used. Everything that is in a waiting area, that has been deleted, spam and pingbacks takes up data space within your website. The answer is simple- delete things that are not needed, and reduce revision being made as these are unnecessarily stored. In addition, you will have the added bonus of controlling and cleaning your WordPress databank, and smoothly manage your site.

5. Web Friendly Images

Images are an important factor in any web page, as it allows the reader to have a break and gain a visual to the narrative. It is also the easiest way to link social media to your given article, with a clear image of what the content represents, and gives an eye-catching element to your page. With their range of benefits, images have one clear disadvantage which is the expanse of storage it takes up. A way to combat this is to optimise your images specifically for web upload. This compresses the file without hindering the quality, and allows you to take up less storage within your page. There are many applications that can allow you to do this, such as Photoshops ‘save for web’ option.

6. Social Media Buttons

Now this may seem like a weird addition to many WordPress pages, but here us out. Official buttons for social media pages that are shown within websites take up a lot of page space. Even though social media drive many visitors to WordPress sites, there are other ways to ensure that you get the same amount of traffic that are more friendly towards your site optimisation. The reason why this may be the smarter option when optimising your web page is because the official sharing buttons from sites such as Facebook, Instagram, Twitter and Snapchat have increased calls made to external servers, which increases load time. By simply linking them within text, it could limit the amount of space being used and allow your WordPress site to run faster and smoother.

7. Choose Advertisements Wisely

Discover the alternate ways of advertising that will not compromise your WordPress site. Be aware that adding advertising directly into your page can increase the loading times. This is due to a number of things, including calls being made to externalised servers. There are still ways to promote products and services within your website, and that is by linking the advertisement directly within the content instead of adding an externalised, larger advertisement.

Ultimately, we are aware that advertisement plays in a massive role to the income of many web creators. You are the only one that can decide how you want these advertisements to play out, and the value of speed of your site compared to the income.

You do not need to be a professional optimiser to ensure that your WordPress site runs smoothly for visitors. These are some easy and manageable tips on how to transform your WordPress site into the functional and fast paced space that viewers have grown accustomed to when accessing the web. When it comes to one of the best platforms out there for Content Management, ensure that you are not left behind and optomise your site with these tips today.

By Nothing But Web

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